The New Moon Circle: A Group Coaching Programme
To help you reach your first consistent income goal, build a simple marketing engine, and take your business full-time (without selling your soul or burning out).
If you’re doing “all the right things” but your income still feels wobbly, this is your reset and rebuild. We’re taking you from scattered visibility and inconsistent sales to a clear message, an aligned offer, and a steady strategy you can actually maintain.
Your visibility isn’t the issue. It’s that your message, offer, and marketing foundations are not yet built to turn content into consistent enquiries and paid work.
You’ll go from “I’m posting but it’s not paying me” to:
A crystal clear message.
An offer people understand.
A sustainable business and marketing rhythm.
Consistent enquiries, leading to steady income.
Turn your message into momentum (and momentum into money).
Does this sound familiar?
You’re showing up, but it’s not translating into consistent enquiries or sales
You keep changing your niche, your offer, or your messaging because nothing feels “right”
You either post obsessively or disappear, and your income follows the same stop start pattern
You’re tired of relying on adrenaline, last-minute promos, or discounting to make money
You’re doing loads, but it still feels like you’re not building anything that lasts
You’re secretly thinking, “Maybe I’m just not cut out for this”
You want to leave your job (or reduce your hours), but your business income is not steady enough yet
You’ve tried strategies that look good on paper, but they do not fit your energy, capacity, or life
You’ve already tried the Consistency challenges. Posting prompts. New content pillars. Another rebrand. Another freebie. Another launch plan.
And somehow… you’re still not seeing reliable money coming in.
Imagine if your marketing stopped feeling like a daily performance and started behaving like a system.
You hit your first consistent £2/3/4/5k+ months in a way that feels steady, not frantic
You knew exactly what to say, who it’s for, and why someone should buy
You had an offer that sells because it’s clear, specific, and genuinely aligned
You created content that leads somewhere, even when you’re not online 24/7
You built simple foundations (email, visibility, sales flow) that keep working in the background
You could reduce your hours at work, or hand in your notice, because your business can finally hold you
Not “perfect marketing”. Not “post more”. A sustainable strategy that helps you make sales, get clients, and build a business that supports your real life.
Instead of constantly wondering whether what you’re doing is “working”, you actually knew your marketing was leading somewhere?
Instead of posting, tweaking, second-guessing, and starting again, you had a clear message, a clear offer, and a strategy that compounds over time?
Instead of chasing consistency, consistency became a by-product of having the right foundations in place?
Instead of feeling like your business only moves when you push harder, it started supporting you back?
What if…
You don’t just want better content.
You want:
consistent enquiries without constant effort
sales that don’t rely on urgency or burnout cycles
a business that can actually replace (or meaningfully support) your income
clarity about who you help, what you offer, and how to talk about it
marketing that works even when you rest
You want to know that the time and energy you’re putting in is building something real.
Imagine this:
Your days wouldn’t revolve around:
“Should I be posting today?”
“Is this the right niche?”
“Why isn’t this converting?”
Instead:
You’d know what to focus on, and what to stop overthinking
Your content would feel intentional, not pressured
You’d have space to think, plan, and breathe
You wouldn’t need to be constantly visible to feel safe
Your income would feel steadier and more predictable
Marketing would stop taking up so much mental space, because it would finally be doing its job.
You deserve that dream life you’ve been envisioning.
For some people, it’s leaving a job or reducing hours.
For others, it’s hitting consistent £2–3k months so they can stop panicking between invoices.
For some, it’s freedom - working fewer days, travelling, spending more time with family, or simply not being exhausted all the time.
For others, it’s legacy - building something meaningful, values-led, and sustainable, while hitting £3/4/5k+ and beyond per month.
Whatever your version looks like, the common thread is this:
You want a business that supports your life — not one that constantly asks for more from you.
If you want to build consistent clients and income from your business, something has to change.
The reason you’re still showing up, posting, and trying to be visible without seeing that translate into sales isn’t because you’re not capable, committed, or good at what you do.
It’s because you’ve been taught to follow a marketing approach that prioritises output over foundations.
Most early-stage business owners are told they need to post more, stay visible no matter what, and keep pushing until it works. They’re encouraged to chase consistency before they have clarity, and momentum before they have systems to support it.
But the reality is this: consistency doesn’t come from doing more. It comes from building the right foundations first.
When you shift from forcing visibility to building a clear message, aligned offers, and sustainable marketing systems (supported over time) that’s when consistent enquiries, steadier income, and real momentum finally become possible.
Here’s the truth most people aren’t telling you.
From posting consistently… to being paid consistently.
That’s exactly what The New Moon Circle is here to do.
This is a 3-month group coaching programme for early-stage business owners who are done “doing all the right things” and are ready to build a business that actually pays them. Not someday. Not after another year of experimenting. But in a way that moves them towards real, reliable income.
Inside this programme, you don’t just learn marketing concepts. You build the foundations that turn visibility into clients, sales, and steady months, without burning yourself out or abandoning your values.
You’ll move from posting with hope and crossed fingers
→ to understanding how your content leads to enquiries
→ to building momentum towards your first real income milestone, whether that’s £2–3k or £5k+ months, replacing part of your salary, or leaving your job entirely.
This isn’t about overnight success. It’s about creating a business that can actually support your life
Meet your witch (and coach)
Hey! I’m Sammie 👋
I’m a marketing strategist and coach for business owners who want to build real, sustainable income without burning themselves out or selling their soul in the process.
I created The New Moon Circle because I saw too many capable, thoughtful people doing everything right on the surface, showing up consistently, learning constantly, posting regularly, and still struggling to turn that effort into steady clients and income.
For a long time, the advice I followed told me the problem was visibility, confidence, or discipline. That if I just posted more, pushed harder, or followed the latest strategy, things would click. They didn’t.
What actually changed things was building proper foundations: clear messaging, sustainable visibility, aligned offers, and systems that supported growth instead of draining my energy.
Alongside practical marketing strategy, my work is deeply informed by years of study and application in Human Design, energy management, and nervous-system-aware business building. I don’t use these tools as trends or personality labels, but as practical frameworks to help people understand how they make decisions, use their energy, and show up sustainably over time.
The Spellbound Visibility Rhythm was born from this intersection, combining behavioural psychology, pattern recognition from client work, Human Design principles, and real-world marketing strategy. It’s designed to help you build visibility and momentum in a way that works with your capacity, not against it, so your business can grow without constant burnout, overthinking, or inconsistency.
Since then, I’ve helped service providers, coaches, and creatives move out of feast-or-famine cycles and into businesses that feel steadier, clearer, and more financially reliable, often hitting their first meaningful income milestones along the way.
I believe you don’t need to hustle harder to succeed.
You need clarity, structure, and a way to turn your work into income that fits your life. That’s the work we do here.
Most marketing and business programmes focus on tactics first.
Post this. Funnel that. Try harder.
The problem is, tactics don’t stick when your energy, clarity, and foundations aren’t there yet.
WhY this works when other programmes dont.
The new moon circle
is different.
We start with YOU and YOUR LIFE. Looking at your Human Design and where sustainable income actually begins: with how you make decisions, how you communicate your value, and how your business fits into your real life.
Instead of forcing you into someone else’s version of consistency, this programme helps you build a business rhythm you can maintain, while still working towards tangible income goals.
You’re guided through a 12+ years of experience and research-backed phased process that blends energy-led strategy with practical business foundations, so you’re not just visible, you’re visible in a way that converts.
That’s how clients come in without hustling.
That’s how income starts to stabilise.
And that’s how you stop feeling like you’re constantly behind.
What’s Included
✓ Weekly live group sessions focused on clarity, messaging, and income-building foundations
→ so you’re not guessing what to work on or when
✓ Guided phases that move you from energetics and rhythm, into clear messaging, and then into practical marketing systems
→ so your business can actually grow instead of resetting every few months
✓ Support with your core message, ideal client, and offers
→ so your content speaks clearly to the people who are ready to pay you
✓ Practical foundations like email marketing, content strategy, and visibility systems
→ so your marketing starts working harder than you do
✓ A supportive group container
→ so you’re not building this alone or spiralling in isolation
✓ Workbooks, templates & tools for every phase → beautiful, practical resources that turn your ideas into action - from mapping your energy cycles to refining your message to building your marketing systems.
✓ Closing integration session + personalised next-steps plan → so you complete the programme grounded, clear, and confident in exactly how to continue growing without slipping back into burnout.
✓ Bonus: 1:1 session(s) with Sammie when paid in full → a private deep-dive to go even further with your Human Design, visibility rhythm, or business structure - tailored specifically to you.
✓ Foundational 1:1 Human Design Session (early in the programme) → a private deep-dive into your Human Design chart, visibility energy, and decision-making blueprint. This session sets the tone for the entire programme - helping you understand how you are meant to work, create, rest, lead, and be seen. You’ll leave with a personalised energetic map that informs every strategy we build together.
Investment
£1,500
Payment plans available: 2 × £750 / 3 × £500 / 4 × £375
Pay in full bonus: Additional strategy & 1:1 session with Sammie
(Extended payment plans available on request.)
We all have goals.
And somewhere in the background, most of us are holding an image of the life we actually want our business to support.
For some, that looks like travel and freedom. For others, it’s building something meaningful and long-lasting. For many, it’s simply earning steady, reliable income so they don’t have to work every hour of every day just to stay afloat.
Whatever your version of success looks like, the point is this: your business is meant to support your life, not consume it. I’m here to show you how to build visibility that leads to real outcomes (consistent enquiries, more sales, and income you can rely on without selling your soul, abandoning your values, or burning yourself out in the process.
Whether that means working from a beach on the other side of the world, taking afternoons off, or curling up with a book knowing your content is still doing its job, this is about creating a business that works with you, not against you.
It’s time to join the new moon circle
The New Moon Circle is delivered as a live group mentorship, combining teaching, guided implementation, and space for reflection and integration.
You’ll receive direct support throughout the programme, alongside prompts, resources, and practices designed to help you actually apply what you’re learning to your business in real time.
This is not about cramming more in. It’s about building steadily, with support, so your business can grow without costing you your health or your joy.
Why this group works
By the end of the programme, you’re not just “more confident” or “more aligned”.
You have:
clearer messaging
a stronger sense of direction
and foundations that support consistent visibility and income growth
So your business starts to feel like something you can rely on, not something you’re constantly trying to fix.
Who’s It for?
The New Moon Circle is for you if:
You want to move towards consistent income, not just consistent posting
You value sustainability, alignment, and doing business in a way that feels like you
You’re aiming for your first real income milestone (like £2/3/4/5k+ months or leaving your job)
You want clarity, structure, and foundations that actually convert into clients
This is not for you if… You’re looking for a quick fix, a viral formula, or a done-for-you funnel that skips the foundations.
Or if you’re not ready to take responsibility for building something steady, sustainable, and real.
This is about momentum you can maintain, not shortcuts that collapse.
You don’t need another idea.
You don’t need another free resource.
And you definitely don’t need to burn yourself out trying to prove this can work.
What you do need is a clear path from where you are now, to a business that can support you financially and energetically.
If you’re ready to stop hovering on the edge of “maybe this could work one day”
and start building towards consistent income, steady enquiries, and a business you can actually trust, then this is your next step.
Join The New Moon Circle and start building the foundations that support your income, your energy, and your long-term vision.
The New Moon Circle FAQs
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It’s designed for OSPs and coaches in their first year or two of business who want to skip burnout and build a solid, sustainable foundation. If you’re newer to business and want clarity, rhythm, and community, this is for you.
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Yes! If you’ve been in business longer but haven’t found a rhythm that works, The New Moon Circle will help you rebuild your foundation.
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Group mentorship is more affordable, community-led, and designed to give you foundational support. If you’re craving personalised, in-depth guidance, 1:1 may be a better fit. But if you want to learn in community, The New Moon Circle is perfect.
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Most marketing programmes teach you to follow someone else’s formula, usually built for hustle culture and burnout.
The New Moon Circle is different.
It’s built around three core principles that guide everything we do:
1️⃣ Energy-led, not algorithm-led.
You’ll learn to build consistency by honouring your energy, not fighting against it. No more forcing productivity, just sustainable, cyclical marketing that works with your natural rhythm.2️⃣ Strategy with soul.
We combine practical frameworks with intuitive strategy. You’ll have a clear plan, but one that feels good and reflects who you are, not who you’re told to be.3️⃣ Marketing without manipulation.
No fear tactics, fake scarcity, or pressure selling. You’ll learn how to sell ethically, through resonance, storytelling, and trust.This isn’t another “grow fast or fail” programme. It’s a foundation for long-term, soul-aligned success.
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Yes - you’ll have a goals setting session 1:1 call with me towards the beginning of the programme, opportunities to bring your questions to group calls, share inside the community, and (if you pay in full) you’ll get a bonus 1:1 call with me for personalised guidance.
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All calls will be recorded and uploaded so you can catch up anytime.
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Yes - you can pay in full (£1,500) or choose a 2, 3, or 4-month plan. Paying in full also gives you a bonus 1:1 session with me.
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The programme runs for 3 months, with one main group call per week, plus self-paced work with templates and exercises. Most participants spend 1–2 hours per week implementing.
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Human Design is woven into the very beginning of The New Moon Circle because your strategy only works when it aligns with how you’re meant to use your energy.
You’ll receive a foundational 1:1 Human Design session early in the programme, where we explore your:Energy type and visibility strengths
Decision-making blueprint (Authority)
Burnout patterns
Ideal way of creating, resting, and being seen
This becomes your personalised compass for the entire programme.
It ensures your marketing, visibility rhythm, message, and business structure are built in a way that matches your design - not someone else’s strategy.